Posts Tagged ‘corporate od’
4 Tips To Succeed At Your First Corporate Optometry Job
4 Tips To Succeed At Your First Corporate Optometry Job You’ve gone through all those years of schooling and you finally have your degree! Congratulations on your achievement. The best is yet to come. You’re going to start looking for a job in Corporate Optometry, but do you know how to succeed? Here are some…
Read MoreUnderstanding Your Value Proposition as an OD in Corporate Optometry
Have you considered what your value proposition is in corporate optometry? A value proposition is a promise you are providing to your employer or optical partner to make the business, not only more profitable but better for its future success. Understanding and being confident in your own value proposition can be a great advantage to…
Read More5 Things to Know Before Starting A New Sublease in Corporate Optometry
If you are considering starting a new sublease in corporate optometry there is a certain amount of preparation that will go into the decision. You may be asking yourself many questions or worrying about one thing or the other. Starting a new sublease isn’t easy, so here a few things you should know before you…
Read MoreTwo Reasons Why Young ODs Should Join Corporate Optometry
Young OD’s go through the long haul of optometry school to soak in as much information as possible about optometry, putting every ounce of energy they have left into clinicals, and finally passing boards. Yet, once all is said and done they may find that they simply do not have the experience or skillset needed…
Read MoreA Different Approach on How to Compete with Online Retailers
E-commerce business has grown tremendously over the years and will continue to innovate and revolutionize how our patients seek knowledge, choose providers and purchase health care products. Emotional branding could be a different approach on how optometrists can compete with online retailers. It can be a way to provide the best customer service as consumer…
Read MoreRetail Apocalypse and Corporate Optometry
Many corporate opticals are in a mall setting or host environment. JC Penney, Macys, Sears, Target, Nordstrom, Walmart, and Costcos all have opticals. JC Penney which started in 1902, Sears in 1886, and Macys in 1858 all had iconic brands in the American economy. With the recent change in customer shopping habits these locations have…
Read MoreFocus On: Ultra-widefield Retinal Imaging for Corporate Optometry – Building your practice through Patient Education
Focus On: Ultra-widefield Retinal Imaging for Corporate Optometry – Building your practice through Patient Education Sponsored by: Optos, Inc. In the past year and a half that Nicole Kish, OD, has had an ultra-widefield (UWF™) retinal imaging device, specifically Daytona in her Visionworks practice in Norman, Oklahoma, she says it’s been a wonderful practice-builder…
Read MoreTitles Mean Nothing in Corporate Optometry
It’s not rare to find people who introduce themselves as their title. Yet, in this simple introduction we haven’t really learned anything about what makes this person unique. There are many doctors specializing in a number of things and professionals that have accomplished more with a “lesser title”. So, why should titles matter in corporate…
Read MoreHow to Deal with a Toxic Workplace
We have all been in the situation in corporate optometry where you walk into the workplace and the air is tense. It may be that there was a new insurance policy created, an issue with reimbursements, and there is plenty of work to be done. Someone or everyone in the office is stressed and the…
Read MoreHow Corporate ODs Can Build Successful Networks
It’s no secret that building business relationships can further the success of your business. Having additional knowledge and resources alone are major assets. However, these types of enduring relationships don’t happen out of thin air. It takes a few steps and effort to make sure the partnership will be beneficial to both parties and will…
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