Posts Tagged ‘business stragety’

Planning a 2021 Strategy for Your Optometry Practice

The New Year is the perfect time to plan a fresh strategy for your optometry practice. A sound understanding of your competition, threats, strengths and weaknesses is imperative to increase business revenue and profitability. A well-thought-out approach will help you determine your standing in the market and understand emerging trends. Here is a step-by-step process…

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A Different Approach on How to Compete with Online Retailers

E-commerce business has grown tremendously over the years and will continue to innovate and revolutionize how our patients seek knowledge, choose providers and purchase health care products. Emotional branding could be a different approach on how optometrists can compete with online retailers. It can be a way to provide the best customer service as consumer…

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