DOL vs. KOL in Optometry

Although key opinion leaders (KOL) & digital opinion leaders (DOL) overlap, they are different groups. Numerous key opinion leaders (KOLs) dedicated a considerable portion of their time to journeying between locations for face-to-face meetings, conferences, and live events. Nevertheless, with the advent of COVID-19 rendering travel impractical, KOLs found themselves compelled to resort to online…

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Integrity-Driven Leadership in Corporate Optometry

Leadership in Corporate Optometry should hold the responsibility of aiding optometrists in our industry. They should be taking steps and maintaining ethical standards within the profession. This approach involves actively addressing challenges, taking feedback from ODs and implementing solutions in a timely manner. Integrity should always be a trait that leader possess. Unfortunately not all…

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FTC Announces Rule Banning Non-competes : How Can It Impact Optometry?

The Federal Trade Commission announced a conclusive regulation aimed at enhancing competition by prohibiting noncompete agreements nationwide. This move allows workers to transition between jobs more easily then ever before. “The Commission estimates that approximately one in five American workers—or approximately 30 million workers—is subject to a non-compete.” Many eye care professionals have non competes,…

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How AI is Revolutionizing Healthcare

Artificial intelligence has taken over the world in numerous ways. It has revolutionized not only the tech industry but numerous other industries as well, including medicine and healthcare. AI has opened numerous possibilities and is pushing the boundaries of diagnosing, treating, and caring for patients. From improving patient outcomes to reducing costs and streamlining operations,…

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