Corporate OD

DOL vs. KOL in Optometry

Although key opinion leaders (KOL) & digital opinion leaders (DOL) overlap, they are different groups. Numerous key opinion leaders (KOLs) dedicated a considerable portion of their time to journeying between locations for face-to-face meetings, conferences, and live events. Nevertheless, with the advent of COVID-19 rendering travel impractical, KOLs found themselves compelled to resort to online…

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Integrity-Driven Leadership in Corporate Optometry

Leadership in Corporate Optometry should hold the responsibility of aiding optometrists in our industry. They should be taking steps and maintaining ethical standards within the profession. This approach involves actively addressing challenges, taking feedback from ODs and implementing solutions in a timely manner. Integrity should always be a trait that leader possess. Unfortunately not all…

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How AI is Revolutionizing Healthcare

Artificial intelligence has taken over the world in numerous ways. It has revolutionized not only the tech industry but numerous other industries as well, including medicine and healthcare. AI has opened numerous possibilities and is pushing the boundaries of diagnosing, treating, and caring for patients. From improving patient outcomes to reducing costs and streamlining operations,…

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Why Success Depends More on Personality than Intelligence

Does intelligence determine success? You’ll be surprised to learn that, according to a study conducted by James Heckman, a Nobel Laureate, and his colleagues, intelligence doesn’t have much to do with your chances of success. It is your likeability factor. What Do the Findings Suggest? The researchers studied IQ scores, personality assessment tests, standardized test…

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Strategies to help off set inflation in your practice

We are going through one of the worse economic times in recent history. Interest rates are going up, and business expenses and supply costs are rising because of inflation. Staffing is also down as a result of the bad economic situation. Consequently, these struggles can bring down an otherwise thriving practice. Whether you’re a young…

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9 Tax Saving Strategies for Optometrists

Are you looking for tax saving strategies for optometrists? This guide has you covered. Click here to learn more. 9 Tax Saving Strategies for Optometrists Are you looking for tax saving strategies for optometrists? This guide has you covered. Whether you have recently started an optometrist clinic or have been in the business for a…

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What to Do When Upper Management Steals Your Ideas

Your corporate optical culture will determine how the team collaborates and works. Often, corporate opticals may inadvertently propagate a heavily competitive environment where employees can behave unethically to get ahead. Other times, the corporate dynamics make it so you cannot trust colleagues. However, sometimes corporate opticals knowingly cultivate a hostile environment and pit employees against…

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8 Ways Volunteering Can Grow Your Optometry Business

Volunteering is a great way to boost your team’s morale & grow your optometrist business. As an optometrist, you put in the effort, time, and money to establish your clinic. However, your responsibility doesn’t end here. As a medical professional, it is your job to ensure that everyone in your community knows and has access…

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